UNLEASH
YOUR DOG'S
INNER LEGEND!

We manufacture a full line
of natural dog foods and each product is prepared using wholesome ingredients that your dog will simply lap up. With a variety of formulations and flavors, our product range offers ideal nutrition for every stage in your dog’s life.

UNLEASH
YOUR DOG'S
INNER LEGEND!

JOCK Dog Food is scientifically formulated to unleash your dog’s inner legend, because heroes aren’t born, they’re made. As we only use quality ingredients, our veterinary-formulated dog food is not only delicious, but also rich in protein and loaded with essential minerals and vitamins to address your dog’s day-to-day nutritional needs.

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JOCK Puppy

JOCK Puppy is scientifically formulated to provide the healthy growth of your puppy. By exclusively using quality ingredients, JOCK Puppy is not only delicious but also rich in protein and loaded with essential minerals and vitamins to meet your puppy’s daily dietary needs. Suitable for small to medium breed dogs.

JOCK Senior

JOCK Senior is scientifically formulated to meet the nutritional requirements of aging dogs as their metabolism slows down. When dogs reach their golden years, they need more protein to keep their muscles strong and fewer carbs to prevent obesity. Suitable for all breeds 7 years+.

JOCK Multistage & Junior

JOCK Multistage is formulated to get active dogs’ tails wagging. Using only the finest, carefully selected ingredients, it provides a complete balanced nutritional diet, specifically geared towards the daily health of dogs with a zest for life. 

JOCK Grandeur​

JOCK Grandeur is scientifically formulated to unleash your dog’s inner legend. By exclusively using quality ingredients, our veterinarian-researched food is not only delicious but also rich in protein and loaded with essential minerals and vitamins to meet your dog’s daily dietary needs.

JOCK Value

The role that nutrition plays in keeping your dog healthy is absolutely critical. JOCK Value is specially formulated to completely address these needs and keep your pooch a few steps ahead of the rest.

JOCK Happy Happies Chew Treats 500g

JOCK Happy Happies Chewy Treats are part of the JOCK Treats range and comes in a delicious meaty Braavleis, Biltong and Boerewors flavours that dogs find irresistible. These delicious treats come in a resealable 500 g bucket. The soft and chewy treats are perfect for training or as a special reward for your furry friend. Show them some love, Chewy Treats are the perfect choice.
Treats for all dog breeds.

JOCK Happy Happies Chew Treats 1kg

Happy Happies Chewy Treats are the perfect complement to our scientifically formulated dog food range. These irresistible treats are packed with meaty flavours ideal for training or rewarding both big & small dogs. Our chewy treats come in fun shapes & sizes, including JOCK letters and cute paws. Available in Steak & Chops flavour.
Treats for all dog breeds.

JOCK Happy Happies

JOCK Happy Happies dog biscuits are the perfect complement to our scientifically formulated dog food range. These delicious and nutritious treats are ideal for rewarding, teaching and reinforcing good behaviour. Our big and small happies are the perfect size for both small and large dogs, making them a suitable treat for all dog breeds. Available in three truly South African flavours – Boerewors, Braaivleis and Biltong.
Treats for all dog breeds.

JOCK Happy Happies

JOCK Happy Happies dog biscuits are the perfect complement to our scientifically formulated dog food range. These delicious and nutritious treats are ideal for rewarding, teaching and reinforcing good behaviour. Our big and small happies are the perfect size for both small and large dogs, making them a suitable treat for all dog breeds. Available in three truly South African flavours – Boerewors, Braaivleis and Biltong.
Treats for all dog breeds.

JOCK Happy Happies Chew Treats

Happy Happies Chewy Treats are the perfect complement to our scientifically formulated dog food range. These irresistible treats are packed with meaty flavours ideal for training or rewarding both big & small dogs. Our chewy treats come in fun shapes & sizes, including JOCK letters and cute paws. Available in Steak & Chops flavour.
Treats for all dog breeds.

GET TO KNOW
YOUR BREED

More bark than bite from our blog

JOCK Legends

JOCK Legends: Savage on the street, sweet at heart

The police in the Western Cape has their hands full with drug dealers. Luckily, they have one member on their team with a nose for the job. Meet Savage, a three-year old Sable German Shepherd who has just received a South African Police Service Medal for his outstanding work in sniffing out drugs.

Read More »

Know Your Breed

Know your breed: Pomeranian

With an air of self-importance that belies its diminutive size, the Pomeranian exudes cheeky confidence. Notoriously bossy and blessed with a cute fox-like face, this little character is the ideal companion dog — if you can keep him in his place…

Read More »

Ask The Expert

Ask The Expert: I just howled to say I love you

Can dogs fall in love with other dogs? With St Valentine’s Day just around the corner, we thought we’d try and take a peek into the unknown territory of canine romanticism. Now, the first thing to understand is that dogs don’t experience the same range of emotions that humans do. We might like to interpret

Read More »

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